fbpx

mtbwpadmin

How to Boost Web Page Speed to Decrease Loading Time

How to Boost Web Page Speed to Decrease Loading Time

Page speed is essential! The user experience, bounce rate, search performance, and income all suffer when a website loads slowly. Google has historically used site speed as a ranking factor. The site speed patent from Google was authorized on February 4, 2014. Following this emphasis on desktop page load time, Google’s Performance Update introduced mobile …

How to Boost Web Page Speed to Decrease Loading Time Read More »

Beginner's Guide to Bounce Rate - SEO's Most Confusing Metric

Beginner’s Guide to Bounce Rate – SEO’s Most Confusing Metric

The bounce rate number that appears beside each page of your website is undoubtedly visible to you if you’ve spent time in Google Analytics. Before making changes, you must understand what causes a high or low bounce rate. Although it isn’t a ranking factor in Google’s algorithm for various reasons, it can be a helpful …

Beginner’s Guide to Bounce Rate – SEO’s Most Confusing Metric Read More »

2022 christmas strategies

2022 Christmas Marketing Ideas to Double Your Sales!

Do you need some inspiration for holiday advertising for your company? Advertising during the holiday season is a great way to bring in new clients and increase sales. However, with so many active promotions, it isn’t easy to catch the eye of shoppers. That being said, how exactly do you differentiate yourself from the competition? …

2022 Christmas Marketing Ideas to Double Your Sales! Read More »

What is the Reputation of a Brand? (How to build it and why it's important)

What is the Reputation of a Brand? (How to build it and why it’s important)

Brand reputation is important. It affects the success of marketing, customer loyalty, investor confidence, sales, and a lot more. Most executives manage the brand’s image themselves. But they often leave their companies vulnerable to the internet, which is a key part of the customer journey. When it comes to building a brand’s reputation online, traditional …

What is the Reputation of a Brand? (How to build it and why it’s important) Read More »

what to put into your meta description _ mtb strategy

What to Add in Your Meta Description to Increase Clicks to Your Website

Your website’s search engine optimization (SEO) can be improved in numerous ways. Creating an original meta description is something you need to think about. Each blog post and webpage we make have unique meta descriptions written by the MTB Strategies team. Defining ‘Meta Description’ What is a meta description? A page’s meta description summarizes the …

What to Add in Your Meta Description to Increase Clicks to Your Website Read More »

Key Differences Between Demand Generation and Lead Generation

Key Differences Between Demand Generation and Lead Generation

There has been some confusion between the terms “demand generation” and “lead generation” in the last few years. In fact, digital marketers have started to use these terms interchangeably and even argue that there’s no difference between the two. But do these words really mean the same thing? Does it matter what you call your …

Key Differences Between Demand Generation and Lead Generation Read More »