fbpx

SEO

How to Boost Web Page Speed to Decrease Loading Time

How to Boost Web Page Speed to Decrease Loading Time

Page speed is essential! The user experience, bounce rate, search performance, and income all suffer when a website loads slowly. Google has historically used site speed as a ranking factor. The site speed patent from Google was authorized on February 4, 2014. Following this emphasis on desktop page load time, Google’s Performance Update introduced mobile …

How to Boost Web Page Speed to Decrease Loading Time Read More »

Beginner's Guide to Bounce Rate - SEO's Most Confusing Metric

Beginner’s Guide to Bounce Rate – SEO’s Most Confusing Metric

The bounce rate number that appears beside each page of your website is undoubtedly visible to you if you’ve spent time in Google Analytics. Before making changes, you must understand what causes a high or low bounce rate. Although it isn’t a ranking factor in Google’s algorithm for various reasons, it can be a helpful …

Beginner’s Guide to Bounce Rate – SEO’s Most Confusing Metric Read More »

what to put into your meta description _ mtb strategy

What to Add in Your Meta Description to Increase Clicks to Your Website

Your website’s search engine optimization (SEO) can be improved in numerous ways. Creating an original meta description is something you need to think about. Each blog post and webpage we make have unique meta descriptions written by the MTB Strategies team. Defining ‘Meta Description’ What is a meta description? A page’s meta description summarizes the …

What to Add in Your Meta Description to Increase Clicks to Your Website Read More »

Lead Generation: A Strategic Guide for Marketing Executives

Lead Generation: A Strategic Guide for Marketing Executives

Getting leads is a key part of running a successful business. Without it, you can’t get more customers or grow your sales pipeline. To consistently get good leads, you need a well-thought-out plan that uses more than one tactic. If you don’t follow the right steps, you’re likely to waste time and money on digital …

Lead Generation: A Strategic Guide for Marketing Executives Read More »

digital customer experience trends 2022

2022 Digital Customer Experience Strategies & Trends

The epidemic caused a commotion in consumer habits and a surge in digital connections with businesses. Due to the decline in face-to-face interactions between brands and consumers, the customer journey increasingly resembles a patchwork. Remember that most consumers do not consider their digital customer experience distinct from their in-store encounters. An individual may, for instance, …

2022 Digital Customer Experience Strategies & Trends Read More »

How to get new business for your company (17 Best Ways)

How to get new business for your company (17 Best Ways)

Leads are the lifeblood of any successful business, from insurance companies to banks to SaaS companies. When a business has more qualified leads, it stays stable and grows in a better way. So it’s not surprising that marketers can’t sleep because they keep thinking about how to get more consistent leads. But it’s not always …

How to get new business for your company (17 Best Ways) Read More »

On-Page SEO: A Big Guide to Optimization on the Page (2022)

On-Page SEO: A Big Guide to Optimization on the Page (2022)

On-page SEO is an important part of SEO because it tells Google what each piece of content on your website is about. The better Google understands your content, the higher you’ll rank in search results, which means more organic traffic, conversions, and revenue. Even better, if you do on-page SEO right, it can improve the …

On-Page SEO: A Big Guide to Optimization on the Page (2022) Read More »

Integrate PR and SEO to get better results from your digital marketing

Integrate PR and SEO to get better results from your digital marketing

PR (Public Relations) and SEO (Search Engine Optimization) used to be two separate marketing silos. SEO took care of the technical side of digital marketing, while PR was used to build relationships with other people. Today, though, you’re much more likely to see the opposite: SEO and PR teams that work so closely together that …

Integrate PR and SEO to get better results from your digital marketing Read More »