MEET THE TEAM

“Do what you love, so you love what you do.”
Our team is a team of specialists, not “jacks-of-all-trades”.  
And we love to be challenged. 
That doesn’t happen very often…because we are very good at what we do.

“Do what you love, so you love what you do.”
Our team is a team of specialists, not “jacks-of-all-trades”.  And we love to be challenged. That doesn’t happen very often…because we are very good at what we do.

Results-Driven-digital-marketing

Results Driven

Growth Focus digital marketing

Growth Focus

Affordable digital marketing

Affordable

lasting results digital marketing

Lasting Results

Custom Solution digital marketing

Custom Solutions

ABOUT MTB STRATEGIES

Our team brings together almost 60 years of aggregate experience in the digital marketing space.  To create an online presence that produces real change for our clients requires us to wear many different hats, and be very good at a wide variety of skills.  Everything from crisp content, to eye-catching graphics, from research to ranking tactics, from complex project management to the final punchlist, from complex technical analysis to color palettes, we have to good at all of it. And then we have to collaborate carefully and consistently and keep our projects moving nicely along their critical paths.

Our team is the most important component of our company infrastructure.  Without a team working smoothly together, solving problems together, and learning new ways to work together as we acquire new skills, it doesn’t matter how how great our custom software is, or how powerful our online resources are.  Stated another way: it doesn’t matter how sleek and fast our starship is if the crew on the bridge doesn’t know how to safely get us across the galaxy at warp speed.  (yeah, we like Star Trek).

Peter Wallach - CEO and Founder

Peter

CEO and Founder

Peter has been in the digital marketing space for 22 years, having spent all of the 90’s as an IT consultant to businesses all over New York City.  He ran music production / sound design house and composed, performed and produced music that ran on major cable stations all over the world, and for four years was also a digital marketing consultant to attorneys worldwide, as well as running a successful e-commerce site.   

He founded MTB Strategies when he realized that most businesses are not actually generating leads from their web presence. He wanted to create a company that could help small businesses take advantage of all the business-growth potential that the web provides, including organic and paid traffic strategies.

Eileen Costello

Eileen

Chief Operating Officer

Eileen is constantly on the move juggling dozens of things at a time without letting a single ball drop, for the most part. She began her career in software development almost 2 decades ago focusing on design, development, and project management. 

She finds herself drawn to the fast pace changes of the IT and digital marketing industry and thrives on the challenge of learning something new each day. Given her level of comfort in chaos it’s no surprise she has 4 young kids who also do their best to keep her on her toes. She also enjoys running, teaching yoga, vegetarian cooking, and an occasional crossword puzzle.

Anne

Sales Executive

Meet Annie, the sales superstar! People who know her well call her Annie, and boy, does she know her way around sales! Her superpower? Building relationships that stick tighter than glue. Seriously, finding a client who isn’t her pal is like looking for a needle in a haystack – it just doesn’t happen! Trust? Oh, she’s got that in spades. Clients quickly realize she’s their ace in the hole when it comes to representing their interests.

Responsiveness? Annie’s got those dialed up to eleven. You’ll never find yourself anxiously waiting for her call back – it’s practically guaranteed! And get this, she’s a fitness enthusiast who walks like it’s going out of style. Her love for family and music is off the charts, and here’s the kicker: she’s a secret poet! Shh, don’t tell anyone; she’ll deny it faster than you can say “sales extraordinaire.”

marc kedjora as client development in mtb strategies smiling

Marc

Business Development

Marc is always interested in learning new things and skills. Marc started off building computers for DELL and gained new skills with his work in real estate, marketing and investments. His passion lies in business and marketing. 

Here, he’s the guy that makes sure we are always listening to and providing for our clients. Marc has gained extensive resources over the years and continues to build his network as he enjoys creating new relationships. He hopes one day to be able to afford a razor and a jumbo sized can of shaving cream.

Yana - Project Manager & Web Designer

Yana

Project Manager & Web Designer

Project Manager and
Web Designer

From compiling reports to doing web design work, Yana provides the kind of behind-the-scenes help that keeps projects moving! With over five years in digital marketing, she is known for her attention to detail—hand her a mess of notes, and they’ll come back color-coded, stapled, and perfectly sorted. She’s passionate about helping MTB meet (and exceed) its goals. When she’s not working, you’ll likely find her curled up with a good book or surrounded by her beloved crew of cats.

Sheanne - Graphic Designer v2

Sheanne

GRAPHIC Designer

Sheanne is the creative engine behind our social media strategy—part graphic designer, part video editor, and all ideas. Whether she’s crafting scroll-stopping reels or designing graphics that actually get clicks, she’s always thinking three steps ahead. Her specialty? Turning “just post something” into content that actually drives results. She’s known for her creative instincts, fast turnaround, and ability to make even the driest topic feel fresh. A steady diet of true crime and The Sopranos might explain it—creative brilliance usually comes with a side of chaos.

Digital Solutions
Boost your Success

We support local businesses, and we use the same techniques to support larger corporations.  We help businesses GROW.  Really really grow.  We are local domination. We are lead generation.

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